Salty Soul Surfwear - Made for the Sea

Tell us a bit about yourself

My Name is Priscila, I am a Graphic Designer and I love surfing. Originally from Brazil, I am now, after 10 years living in this magical place, very proud to have become an Australian Citizen. My sister Luiza lives here on the coast too. She also studied Graphic Design and together we created Salty Soul first Collection. We are always in the water surfing together. The ocean is probably one of our biggest inspirations. ;)

Why did you start Salty Soul Surfwear?

I always dreamed about working for myself. I love surfing and I love swimwear. I am also very passionate about our beautiful planet and it was always very hard to find a brand that would consider better and greener alternatives to make good quality swimsuits that would last… so I decided to create my own eco-conscious surf wear line that would embrace all the qualities I have always looked for in a bikini - durability, sustainability and stylish ;)

Where is everything made?

The clothes are designed here in Australia and made in Bali. We traveled to Indonesia once we had all the designs and prints ready so we could find a place to produce the bikinis. We tried to keep it local but our budget was really small. So we found a family owned business over there and met the people involved with my bikinis. I think it’s important for every business owner to know what the work conditions are when manufacturing products overseas.

Can you tell us a bit about why you chose ECONYL, XTRALIFE LYCRA and to do the #buy1get1tree?

Econyl has a very innovative way to create products from waste. Its regeneration system can be endlessly repeated. They have different initiatives and projects to keep our oceans clean and transform all the waste collected in something that are not only entirely made of regenerated material, but are fully and endlessly regenerable. I just think it’s brilliant!

The buy 1 get 1 tree project came up from the idea of reducing our environmental impact as much as possible. I started looking for initiatives and projects around Australia and came across Carbon Neutral Charitable fund in WA. Then I learned that over the past 50 years, about half the world's original forest cover has been lost and I knew I had to do something to help change that!

 @cncfaus  /

Carbon Neutral Charitable Fund (CNCF) has planted over 5.4 million trees across more than 3,812 hectares and 160 sites since 2001.

Trees are the world’s single largest source of breathable oxygen and play a vital role in addressing climate change. It’s very important to do something about it now before its too late!

What are your plans for the future ?

We are planning on starting up our wetsuit range very soon. All sustainable, using the best quality neoprene and beautiful prints. I am super excited about that! I cannot wait to wear my first Salty Soul wetsuit.

What are your thoughts on the swimwear/fast-fashion industry?

Did you know that second to oil, fashion and textiles is the most polluting industry in the world? Every stage in a garment’s life threatens our planet and its resources. It can take more than 20,000 litres of water to produce 1kg of cotton, equivalent to a single t-shirt and pair of jeans.

That is why consumers need to make better choices and this industry urgently needs to evolve. Fashion companies must get to know every step in their supply chains and be transparent with consumers. By being transparent with our supply chains, we start to take responsibility for them, including the safety of our workers and the impact we have on the environment.


Photography credit:

Izzy Hobbs:

Olivia Nachle: